Tuesday, April 11, 2017

When firms and customers share social responsibility, profits rise but donations can fall Institute for Operations ... - EurekAlert (press release)


When firms and customers share social responsibility, profits rise but donations can fall Institute for Operations ...
EurekAlert (press release)
CATONSVILLE, MD, April 11, 2017 - Firms sharing social responsibility for the social good with customers is generally seen as a win-win - more patronage from socially responsible customers and larger benefits to society. A forthcoming study in the ...

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